Color is a powerful communication tool and can be used to signal action, influence mood, and even influence psychological reactions.

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How does the color white make you feel? Many people find white serene and pure, while others feeling that it is stark and cold.

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  • White represents purity or innocence. Consider how white is traditionally worn by brides. While this was often thought to convey the bride's virginity, blue was once a traditional color worn by brides to symbolize purity.
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  • White is bright and can create a sense of space or add highlights. Designers often use the color white to make rooms seem larger and more spacious.
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  • White is also described as cold, bland, and sterile. Rooms painted completely white can seem spacious, but empty and unfriendly. Hospitals and hospital workers use white to create a sense of sterility.
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  • Some of the positive meanings that white can convey include cleanliness, freshness, and simplicity. The color white often seems like a blank slate, symbolizing a new beginning or a fresh start.
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Famous Words

"White...is not a mere absence of color; it is a shining and affirmative thing, as fierce as red, as definite as black...God paints in many colors; but He never paints so gorgeously, I had almost said so gaudily, as when He paints in white." - G. K. Chesterton

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